Ford’s Military Appreciation Program

Mike Bass is honored to salute those who serve our great country. We’re proud to offer you and your family a Military Appreciation Offer! Ford has an exciting incentive program for active members, retirees, veterans within 24 months of separation of an eligible military branch, spouses/surviving spouses, and other household members offering $500 towards the lease or purchase of an eligible Ford vehicle. It’s our way of helping to provide a special salute to those who serve!

Who’s Eligible for the Ford Military Appreciation Offer?
Active Duty – Qualifying military and family members include:
- Active Military Personnel in the Army, Navy, Air Force, Marines, Coast Guard
- National Guard, Reservists Serving on Active Duty and members of the Delayed Entry/Enlistment Program (DEP)
- Veterans Separated within the last 24 months
- Spouse/Surviving spouse, or other household members
Retirees
- Retirees
- Regular Retirement
- Reserve Retirement
- Early Retirement (TERA)
- Medically Retired
- Spouse/Surviving spouse, or other household members
Veterans
A person who served in the active military, naval, or air service, and who was discharged or released therefrom under conditions other than dishonorable. Must be within 24 months of separation.
Reservists
Must be on order to deploy or were a veteran within 24 months of separation.
Frequently Asked Questions
What vehicles are eligible for this promotion?
This program provides a $500 Exclusive Cash Reward on a purchase or lease of eligible new 2021/2022/2023 Ford or Lincoln vehicles. Not available on Ford Mustang Shelby® GT500®, Mustang Mach 1, Ford GT, F-150 Raptor, F-150 Lightning, Bronco, and Mustang Mach-E. May be used with other Ford and Lincoln public offers. Limit 5 purchases or leases. U.S. residents only.
How can a customer verify their Military eligibility and how long does the verification process take?
All verification must be completed through the www.Fordsalutesthosewhoserve.com site, by clicking on the “Register for Your Offer” link. This will route a consumer to our verification partner ID.me. Verification process typically takes less than a minute; however when verifying through the document upload option, it may take up to 4 minutes. Mike Bass Ford is also standing by to guide you through the process in the event that you need assistance.
I noticed that my incentive offer for the Military Program is different in Florida than in Ohio. Is that true?
More than likely, yes. This offer does vary by market so please see your dealer for additional program details and to confirm your eligibility.
How long is the program valid for?
Program is valid January 4, 2022 through January 3, 2023.